How to Conduct Exploratory Team Testing
Have you ever found yourself wondering if there's more to testing than just following a script? Exploratory testing, an approach that blends test design, execution, and learning in real-time, offers a dynamic alternative. This post promises to navigate you through conducting an Exploratory Team Testing , empowering you to uncover unexpected insights and improve your product's quality through creative testing strategies.
18 minutes ago3 min read
ICP Filter: 3 Levels + a Simple Decision Tree
Most teams treat “ICP” as a slide. Then they wonder why sales chases odd deals, product keeps absorbing one-off requests, and marketing can’t hold a consistent message. An ICP that works is not a description. It’s a filter. It helps your team decide, quickly and consistently, who gets your time. The tool below is the version I use when a company needs alignment across GTM and delivery. It has two parts: 1) a three-level ICP definition (company, buyer, behaviour) 2) a short de
6 days ago7 min read
Superhero Challenge
Have you ever wondered what it would be like to channel your inner superhero within the confines of your professional environment? What unique powers would you bring to the table, and how could these abilities enhance team dynamics, creativity, and problem-solving? Today's blog post promises to guide you through an engaging and imaginative team activity designed to unleash the superhero in each team member, fostering a stronger, more cohesive unit ready to tackle any challeng
Dec 163 min read
What I’m Seeing as a Founder in 2025: Early Stage Rounds, the Changing VC Climate, and the Road Ahead
In early 2025, ZillyPlanet began raising our angel round. We started, as many founders do, with people we knew personally. Friends. Former colleagues. Mentors. Supporters of our mission to make STEM learning more personal, inclusive, and story-driven. These early conversations felt energizing. They were built on trust, shared vision, and enthusiasm for what we’re building. But as we reached the tail end of the round, we found ourselves needing to expand our circle. We started
Dec 166 min read
Role Mapping Exercise
A Role Map is an essential tool for visualizing the scope of your responsibilities within your current position. It's designed to foster...
Dec 92 min read
1 on 1: Coffee Cup Challenge
The Coffee Cup Challenges are designed to infuse an element of light-hearted competition and problem-solving into regular meetings, using small, timed challenges that stimulate creative thinking and quick decision-making. These sessions aim to build sharper, more agile minds in the team, applicable to both manager-team member and peer-level interactions. For Manager and Team Member: Enables the manager to assess and aid the development of the team member's problem-solving sk
Dec 22 min read
Clarity Before Confidence: Use TAM–SAM–SOM to Align Strategy With Execution
Scaling plans fail when execution outgrows reach. Teams build roadmaps and targets on potential, not on what they can win now. That’s how drift begins. The Real Gap When vision sits above execution with no market boundary in between, every function fills the void with its own logic. Product optimises for one segment. Sales chases another. Marketing fuels awareness with no conversion path. Finance funds contradictions. Activity rises. Compounding falls. The Tool: The Mark
Nov 193 min read
Scavenger Hunt
An innovative and engaging way to promote teamwork, quick thinking, and a healthy competitive spirit. This activity promises not only a break from the daily grind but also an opportunity for team members to learn more about each other in a playful setting.
Nov 182 min read
Partnership-Driven Sales: The 2026 Guide to Winning Through Ecosystems
Why the future of enterprise sales belongs to the companies who don’t sell alone. The era of solo selling is over. In 2025, the fastest-growing revenue teams share one core strategy: they’re building, activating, and scaling ecosystems. Whether you’re integrating with platforms like Workday or partnering across AI and RevOps tools, ecosystem partnerships have become the most reliable way to accelerate pipeline, shorten cycles, and close bigger deals with higher win rates. Th
Nov 173 min read
Tree Testing
Ensuring that websites and applications are intuitive and easy to navigate is paramount. One effective method for evaluating the structure and organization of digital products is through tree testing. In this blog post, we'll explore the goals, steps, and benefits of conducting tree testing and provide practical tips for usability professionals looking to improve the user experience of their digital products.
Nov 112 min read
Conference Prepping for Web Summit as a Founder (and First-Time Alpha Startup)
The closer we get to Web Summit Conference in Lisbon, the more my calendar fills with things like “pitch practice,” “side event RSVP,” and “order backup chargers.” And the more I realize… this isn’t just about our startup showing up strong. It’s about me showing up strong. This is my first time attending Web Summit as the founder of an Alpha Startup. ZillyPlanet, our adaptive STEM learning platform, is in the mix this year as part of the Impact Startups group. Which means ye
Nov 53 min read
1 on 1: Career Mapping
Career Mapping sessions are aimed at aligning an employee's professional goals with the organization's opportunities, helping to identify clear pathways for advancement and skill development. This strategic approach supports not just the employee's growth but also enhances retention by showing a commitment to their career progression. For Manager and Team Member: Provides a structured framework for the manager to understand and support the team member’s career aspirations, f
Nov 42 min read