The SaaS industry has spent the past few years perfecting the art of usage-based pricing. But as buyers grow more sophisticated and ROI expectations tighten, a new model is emerging: outcome-based pricing.

When traction stalls, most founders rush to solve what’s directly in front of them: slower sales, feature delays, missed metrics. But in...

In today’s era of high-velocity outreach, AI-generated pitches, and increasingly complex buying committees, one human trait consistently stands above the rest: emotional intelligence.