Building brand awareness is essential for software products to stand out in a crowded marketplace. The Brand Awareness Workshop offers product managers and designers a structured approach to enhancing brand recognition, fostering customer engagement, and driving product success. Pre-requisites Before attending the workshop, participants should complete the following pre-requisites: Conduct Market Research: Gain insights into the target audience, competitors, and industry tren

Are your key performance indicators (KPIs) truly aligned with your business goals? This workshop will guide your team through the process of defining meaningful KPIs that directly support your strategic objectives. By the end, you'll have a clear set of KPIs that align with your business goals and a plan for tracking and achieving them.

How can strategic partnerships and collaborations amplify your marketing efforts? This workshop will guide your marketing team through choosing effective co-marketing strategies, selecting potential partners, and setting measurable goals for each collaboration. By the end, you'll have a clear action plan for building successful partnerships that expand your reach and achieve your marketing objectives.