Scaling sales efforts requires building a team with defined roles and responsibilities. This chapter guides you through hiring, training, and managing your first sales hires.
Developing a Sales Playbook
A sales playbook is a comprehensive guide for the sales team, outlining processes, scripts, and best practices to ensure consistency and success.
Hiring and onboarding the right talent ensures the success of your sales team. This phase emphasizes sourcing, evaluating, and equipping new hires for success.
Establishing a clear sales team structure is critical for operational efficiency and revenue generation. Early on, this typically includes Sales Development Representatives (SDRs), Account Executives (AEs), and a Sales Leader.