DESIGN
Ideation and Concept Development
Sketch Low-Fidelity Wireframes
Wireframes are simple, low-detail drawings that outline the basic layout and functionality of your product. They help visualize ideas and test early concepts.
Why it's Important
Quickly communicates ideas to stakeholders.
Focuses on structure and usability, not aesthetics.
Enables rapid iteration based on feedback.
How to Implement
Start with Paper: Use pen and paper for quick sketching.
Outline User Flows: Ensure wireframes map out key user interactions.
Iterate Quickly: Test and revise designs based on team feedback.
Focus on Functionality: Highlight navigation, content placement, and user tasks.
Use Simple Tools: Move to digital wireframing tools like Figma or Sketch for further refinement.
Available Workshops
Wireframe Jam Sessions: Collaborate as a team to sketch multiple concepts.
User Task Mapping: Sketch layouts tied to specific user tasks.
Critique Sessions: Gather team feedback to refine wireframes.
Wireframe Challenges: Assign different wireframes to multiple team members for variety.
Reverse Wireframing: Analyze competitors’ wireframes for inspiration.
Deliverables
Basic wireframes for key screens.
User flow diagrams.
Annotated sketches highlighting features.
How to Measure
Completeness of user flows in wireframes.
Ease of understanding for stakeholders.
Feasibility of designs for development.
Real-World Examples
Instagram’s Explore Page: Early wireframes helped visualize how to present personalized content.
Uber
Uber’s Ride Request Screen: Focused wireframes ensured smooth user interaction for booking rides.
Amazon
Amazon Checkout Process: Wireframes helped streamline steps to reduce cart abandonment.
Get It Right
Keep it simple and focus on functionality.
Include key stakeholders in feedback loops.
Base designs on user research findings.
Iterate quickly and frequently.
Test early with potential users.
Don't Make These Mistakes
Overcomplicating wireframes with too much detail.
Skipping feedback cycles.
Focusing on aesthetics before usability.
Ignoring edge cases and alternative flows.
Moving to high fidelity too quickly.