Authority
Expert Roundtables
Hosting expert-led discussions or panels on relevant topics within the software's industry or niche, providing valuable insights and fostering community engagement.
APPLICATION TO SOFTWARE
Organize expert roundtables or webinars within the software platform, inviting industry experts or thought leaders to share their knowledge and insights with users.
STAGES
Topic Selection: Choose topics for expert roundtables that are relevant and timely to your user base, addressing common challenges or emerging trends within the industry.
Guest Invitations: Invite knowledgeable and respected experts to participate in roundtable discussions, ensuring diversity of perspectives and expertise.
Promotion and Engagement: Promote expert roundtables to users through email newsletters, in-app notifications, and social media, encouraging participation and engagement.
TIPS TO IMPLEMENT
Facilitate interactive discussions during expert roundtables, allowing users to ask questions and engage with the panelists in real-time.
Record and archive expert roundtable sessions for users who are unable to attend live, extending the reach and impact of the discussions.
Encourage users to provide feedback and suggest topics for future expert roundtables, ensuring ongoing relevance and interest.
REAL-LIFE EXAMPLES
LinkedIn hosts "LinkedIn Live" sessions featuring expert roundtables on various topics related to professional development, career growth, and industry trends, providing valuable insights to its user community.
Zoom Video Communications organizes "Zoom Webinars" with expert panelists discussing topics such as remote work best practices, virtual collaboration tools, and cybersecurity tips, offering valuable resources to its user base.
Slack hosts "Slack Frontiers" events featuring expert roundtables on topics such as team collaboration, productivity hacks, and workplace culture, bringing together industry leaders and thought influencers to share insights and best practices.