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Should Have

60-90 days

Beta Testing

Engaging a select group of users to test the product before full-scale launch. This helps identify issues and gather feedback on usability and performance.

IMPLEMENTATION

  • Select Beta Users: Choose a diverse group of users who represent the target audience.

  • Prepare Beta Version: Develop a stable version of the product with core features for testing.

  • Gather Feedback: Use surveys, interviews, and analytics to collect feedback from beta testers.

  • Analyze Feedback: Identify common issues, feature requests, and areas for improvement.

  • Implement Changes: Make necessary adjustments to the product based on beta feedback.

TIPS 

  • Provide clear instructions and support to beta testers.

  • Use feedback to prioritize critical fixes and enhancements before the official launch.

WHY IMPORTANT

Important for refining the product but can be managed without in some scenarios.

R

Product Management, Engineering

A

Product Management

C

Customer Support, Marketing

I

Executive Team, Company

Fractional Executives

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