Audit, Advisory, Ongoing
Sales / Revenue Strategy
Seed / Early Growth, Series A+ / Scaling
Sales leadership to build, systematize, and scale your revenue engine—from founder-led deals to repeatable pipeline.
When You Should Hire...
Founders are still closing all deals and need to scale
No clear sales process or playbook in place
First sales hires need guidance and structure
CRM is underutilized or data is unreliable
New product or vertical GTM strategy needed
Fundraising requires clear revenue strategy and pipeline forecasts
Customer success team is carrying sales responsibilities
What our experts can do for you...
Sales strategy and GTM planning
ICP and buyer persona definition
Sales playbooks and messaging frameworks
CRM setup and pipeline management (e.g., HubSpot, Salesforce)
Sales hiring plans, role design, and onboarding
Lead qualification process (MQL/SQL criteria)
Sales operations and reporting setup
Demo scripts and objection handling
Pricing strategy and negotiation coaching
Sales team coaching and performance review
Sample Outcomes
Clear ICP, messaging, and sales process defined
CRM tracking leads, pipeline, and conversion rates accurately
Sales playbook for consistent outreach, discovery, and close
Hiring plan for first or next sales hires
Scalable systems that reduce founder dependency
Better close rates and shorter sales cycles
Sample Offerings
Sales Strategy Sprint: 2–4 week planning engagement
Fractional Sales Lead: 10–20 hrs/week for 3–6 months
CRM Setup + Training: One-time project with rollout
Sales Hiring Support: Define roles, vet candidates, onboard
