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ENGINEERING

Preparing for Rapid Growth

Team Specialization

As the company scales, team specialization becomes crucial to handle the complexity of a growing product. Dedicated roles for areas like DevOps, QA, and Site Reliability Engineering (SRE) help maintain quality and performance.

Why it's Important
  • Enables focus on specific technical and operational challenges.

  • Increases team efficiency by reducing task switching.

  • Supports innovation by leveraging specialized expertise.

How to Implement
  • Identify areas where specialized expertise is most needed (e.g., DevOps, QA, data engineering).

  • Hire or upskill team members to fill these roles.

  • Define clear responsibilities and handoffs between specialized teams.

  • Foster collaboration between specialized teams to avoid silos.

  • Regularly review the effectiveness of team structures and adjust as necessary.

Available Workshops
  • Role Mapping Workshop: Define specialized roles and responsibilities needed for scaling.

  • Upskilling Plan Development: Identify training opportunities for existing team members to move into specialized roles.

  • Cross-Team Collaboration Simulation: Practice workflows between specialized teams to ensure smooth handoffs.

  • Load Analysis Exercise: Identify high-demand areas of the product that would benefit from dedicated expertise.

  • Future Role Forecasting Session: Predict and plan for future roles needed as the company grows.

Deliverables
  • A clear organizational chart with specialized roles.

  • Defined responsibilities and workflows for specialized teams.

  • Training and development plans for team members.

How to Measure
  • Reduction in bottlenecks caused by lack of expertise.

  • Improved performance metrics in key areas like infrastructure stability and testing coverage.

  • Team feedback on workload balance and collaboration effectiveness.

Real-World Examples

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Spotify

Created autonomous squads with specialized roles for areas like DevOps and analytics.

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Netflix

Built specialized SRE and data engineering teams to manage its complex streaming infrastructure.

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Etsy

Introduced dedicated QA teams to maintain quality during rapid feature rollouts.

Get It Right
  • Define roles clearly to avoid overlapping responsibilities.

  • Invest in training and development for internal team members.

  • Promote collaboration across specialized teams to maintain alignment.

  • Regularly evaluate team effectiveness and adjust roles as needed.

  • Foster knowledge sharing to prevent silos.

Don't Make These Mistakes
  • Overloading existing teams without additional resources.

  • Failing to clearly define the responsibilities of specialized roles.

  • Letting specialized teams operate in isolation, creating silos.

  • Delaying the hiring or upskilling process, leading to skill gaps.

  • Ignoring team feedback on role effectiveness and workload.

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Provided courtesy of Tricia Ballad, Tech Leader
Disentangled Tech

Fractional Executives

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