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Social Media Post Drafts

Social Media Post Drafts for Product Education

This prompt helps marketing teams draft social media posts to educate the audience about a product’s features and benefits. It focuses on creating clear, visually appealing, and informative content to build understanding and interest in the product.

Responsible:

Marketing

Accountable, Informed or Consulted:

Marketing, Product, Customer Success, Social Media

THE PREP

Creating effective prompts involves tailoring them with detailed, relevant information and uploading documents that provide the best context. Prompts act as a framework to guide the response, but specificity and customization ensure the most accurate and helpful results. Use these prep tips to get the most out of this prompt:

  • Gather detailed information about the product’s features and benefits.

  • Identify the audience’s common challenges or questions the product addresses.

  • Prepare visual assets, such as product demos, feature screenshots, or infographics.

THE PROMPT

Help draft social media posts to educate the audience about [specific product or feature] for [specific platform or audience]. Focus on:

  • Key Benefits: Highlighting how the product solves a problem or adds value to the audience’s life.

  • Educational Content: Proposing posts that break down complex features into easy-to-understand explanations using examples or scenarios.

  • Visual Aids: Recommending graphics, GIFs, or videos to demonstrate features and usage effectively.

  • Call-to-Action (CTA): Including CTAs like ‘Learn More,’ ‘Try It Now,’ or ‘Discover the Features’ to encourage deeper exploration.

  • Engagement Strategies: Suggesting ways to make the posts interactive, such as asking questions or inviting feedback on product use cases.

Provide example drafts tailored to [specific platform(s)] with optimized messaging and visuals. If additional details about the product or audience are needed, ask clarifying questions to improve the content.

Bonus Add-On Prompts

Propose techniques for turning feature highlights into short educational video posts.

Suggest strategies for combining product education posts with customer testimonials for added credibility.

Highlight methods for using FAQs or audience questions to inspire educational posts.

Use AI responsibly by verifying its outputs, as it may occasionally generate inaccurate or incomplete information. Treat AI as a tool to support your decision-making, ensuring human oversight and professional judgment for critical or sensitive use cases.

SUGGESTIONS TO IMPROVE

  • Focus posts on specific product features, such as new updates or underutilized tools.

  • Include methods for linking product education posts to tutorials or detailed guides.

  • Propose strategies for aligning educational content with seasonal trends or campaigns.

  • Highlight tools for creating visual demonstrations, such as Loom or Canva.

  • Add recommendations for A/B testing different formats, such as carousel posts vs. single-image posts.

WHEN TO USE

  • To improve audience understanding of product features and benefits.

  • During campaigns aimed at product adoption or customer onboarding.

  • When addressing common questions or misconceptions about the product.

WHEN NOT TO USE

  • If product details or use cases are not clearly defined.

  • When focusing on non-educational or purely promotional content.

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