SEO Keyword Research
SEO Keyword Research for Voice Search Optimization
This prompt helps marketing teams identify keywords tailored for voice search optimization. It focuses on finding conversational and question-based phrases to align with how users interact with voice assistants like Siri, Alexa, or Google Assistant.
Responsible:
Marketing
Accountable, Informed or Consulted:
Marketing, Content Strategy
THE PREP
Creating effective prompts involves tailoring them with detailed, relevant information and uploading documents that provide the best context. Prompts act as a framework to guide the response, but specificity and customization ensure the most accurate and helpful results. Use these prep tips to get the most out of this prompt:
Analyze audience behaviors and devices used for voice search interactions.
Use tools like Google Trends or AnswerThePublic to gather data on voice-related keywords.
Collaborate with product and sales teams to align keywords with customer queries.
THE PROMPT
Help conduct SEO keyword research for optimizing [specific product, service, or topic] for voice search. Focus on:
Conversational Phrases: Identifying natural, conversational keywords and long-tail phrases that reflect how people speak.
Question-Based Keywords: Suggesting question formats like 'How do I…,' 'What is…,' or 'Where can I…' that align with voice search queries.
Local SEO Integration: Recommending geo-specific keywords to capture local voice searches, such as 'near me' or 'in [location].'
Search Intent: Aligning voice search keywords with user goals, such as quick answers, local services, or detailed explanations.
Content Structure: Proposing ways to integrate voice search keywords into FAQs, structured data, and featured snippets for better visibility.
Provide actionable recommendations for building a voice search keyword strategy and optimizing content accordingly. If additional details about the product, audience, or location are needed, ask clarifying questions to refine the research.
Bonus Add-On Prompts
Propose strategies for incorporating voice search keywords into FAQ sections on key pages.
Suggest methods for identifying trending conversational keywords using tools like AnswerThePublic.
Highlight techniques for optimizing local business content for 'near me' voice searches.
Use AI responsibly by verifying its outputs, as it may occasionally generate inaccurate or incomplete information. Treat AI as a tool to support your decision-making, ensuring human oversight and professional judgment for critical or sensitive use cases.
SUGGESTIONS TO IMPROVE
Focus keyword research on specific devices, like Amazon Echo or Google Nest.
Include methods for creating schema markup to enhance voice search results.
Propose strategies for targeting multilingual audiences in voice search optimization.
Highlight tools for tracking voice search performance, such as SEMrush or Moz.
Add recommendations for updating content regularly to reflect changing voice search trends.
WHEN TO USE
To optimize content for users who rely on voice assistants for search.
During local SEO campaigns to attract nearby customers via voice search.
When adapting content for emerging search trends and conversational formats.
WHEN NOT TO USE
If voice search is not relevant to the product, service, or audience.
When focusing on highly technical or niche topics that are less likely to be searched via voice.