Feature Naming Suggestions
Crafting Unique and Brand-Aligned Feature Names
This prompt helps teams create unique names for product features that align with the brand’s identity and values. By focusing on distinctiveness and cohesion with the product ecosystem, it ensures that the names enhance the user experience and brand perception.
Responsible:
Product Management
Accountable, Informed or Consulted:
Product, Marketing, Design
THE PREP
Creating effective prompts involves tailoring them with detailed, relevant information and uploading documents that provide the best context. Prompts act as a framework to guide the response, but specificity and customization ensure the most accurate and helpful results. Use these prep tips to get the most out of this prompt:
Review the product’s existing feature names and branding guidelines.
Define the feature’s primary use cases and user benefits.
Gather feedback or input from branding and product teams about tone and style preferences.
THE PROMPT
Help craft unique and brand-aligned names for [feature description, e.g., an advanced search tool or collaborative workspace]. The names should:
Reflect the brand’s identity and tone (e.g., professional, playful, innovative).
Complement existing feature names in the product suite, creating a cohesive naming system.
Be distinct and easy to remember while avoiding generic industry terms.
Appeal to the target audience and highlight the feature’s core value.
Inspiration sources:
Branding guidelines and tone definitions for [product/service name].
Names of features in complementary or competitive products.
Creative techniques, such as metaphors, wordplay, or thematic consistency.
Provide a list of naming suggestions with brief explanations for how each aligns with the feature’s functionality and the brand’s identity. If more context about the audience, feature purpose, or product ecosystem is required, ask clarifying questions to refine the suggestions.
Bonus Add-On Prompts
Propose names that align with [specific brand theme, e.g., empowerment, speed, simplicity].
Generate feature names that seamlessly integrate with existing naming conventions in the product suite.
Suggest innovative names that emphasize the distinctiveness of [feature functionality].
Use AI responsibly by verifying its outputs, as it may occasionally generate inaccurate or incomplete information. Treat AI as a tool to support your decision-making, ensuring human oversight and professional judgment for critical or sensitive use cases.
SUGGESTIONS TO IMPROVE
Focus on names that emphasize innovation or future-forward themes.
Include cultural or industry-specific terms that resonate with the target market.
Suggest names incorporating visual or sensory elements related to the feature.
Propose names with multilingual adaptability for global products.
Highlight short, impactful names for use in marketing or user interfaces.
WHEN TO USE
To create distinctive and brand-cohesive names for product features.
During feature launches or rebranding efforts to enhance user appeal.
When refining existing feature names to better align with branding.
WHEN NOT TO USE
If the feature name needs to be descriptive for legal or technical clarity.
When the naming process is limited to internal team use.